Product Marketing Manager
AstronomerAstronomer designed Astro, an industry-leading data orchestration and observability platform for data teams. Powered by Airflow, Astro accelerates building reliable data products that unlock insights, unleash AI value, and drive data-driven applications.
We’re a globally-distributed and rapidly growing venture-backed team of learners, innovators and collaborators. Our mission is to empower data teams to bring mission-critical analytics, AI, and software to life. As a member of our team, you will be at the forefront of the industry as we strive to deliver the world's data.
Your background may be unconventional; as long as you have the essential qualifications, we encourage you to apply. While having "bonus" qualifications makes for a strong candidate, Astronomer values diverse experiences. Many of us at Astronomer haven't followed traditional career paths, and we welcome it if yours hasn't either.
About this role:
The Product Marketing team is part of our high-growth Marketing organization which is focused on driving the overall growth strategy through content, launches, sales enablement and strategic GTM activities. We ensure our programs and activities consistently drive activation, engagement, and retention through collaboration with teams like Product Management, Growth, Demand Generation and Sales.
We are looking for an experienced and skilled product marketer who will be a key member of the Product Marketing team. In this role, you will be responsible for shaping messaging for the data practitioner audience, driving product and feature launches, competitive intel and GTM content strategy across our products.
Your work will ensure that prospects and customers know that Airflow is crucial to their data ecosystem, why Astro is the modern platform for DataOps and the best place to run Airflow, and how to get started.
This role will be based in the US (NYC preferable), with the option to be fully remote or work in one of our offices.
What you get to do:
Messaging and Positioning: Develop compelling messaging, articulate product differentiation and our unique positioning in the market
Launches: Partner closely with Product Management in defining feature releases. Plan and execute end to end launches of these features to market alongside Demand Generation and Sales.
Content: Work closely with teams such as Developer Relations, Product Management, Demand Generation, Web, SEO, Sales and Partner Marketing to identify gaps and develop high-quality technical content.
Field Enablement: Create product and technical enablement content to help field sales teams prospect, generate pipeline, and educate buyers about our differentiation
Event support: Drive messaging and content for events. Represent the respective product area at field events and meetups.
Competitive Intelligence: Analyze the industry, synthesize key market trends, research relevant competitors and create succinct sales consumable battlecards
What you bring to the role:
5+ years of relevant work experience (product marketing or product management in the data infrastructure, database management, data engineering or similar space)
BA/BS degree preferred, but relevant experience will be equally considered
Ideally, experience with or understanding of workflow management, pipeline development, ETL and/or SDLC.
The ability to clearly articulate the value of a product or service to technical customers
Experience leading product or feature launches and contributing to larger launches with a team
A collaborative spirit, sense of ownership, and willingness to learn
Bonus points if you have:
Familiarity with or knowledge of Airflow and/or similar data products
Familiarity with Data Engineering, ETL, Observability, DBMS or Data Warehousing products
Experience with commercializing open-source offerings
Experience with a developer-focused product
Experience with or knowledge of cloud computing, CI/CD and modern data engineering best practices
MBA or Masters in Computer Science, Data Science, Product Management or other Graduate degree
The estimated salary for this role ranges from $125,000 - $150,000, along with an equity component. This range is merely an estimate, and the width of the range reflects willingness to consider candidates with broad prior seniority. Actual compensation may deviate from this range based on skills, experience, and qualifications.
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At Astronomer, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Astronomer is a remote-first company.