Marketing Manager & Brand Ambassador-Fast Casual Restaurant Group

Curry Up Now is a rapidly growing Indian fast casual restaurant.  From our first food truck in 2009 to 5 trucks at the present time along with 3 Brick & Mortar stores and an ultra cool bar, we are in the midst of some pretty cool growth.  Our next store opens in San Jose later this year.  We're not top heavy.  Over 90% of our staff works on the restaurants and trucks.  At this time, we are upgrading and expanding our core corporate team.   We are already the largest purveyor of Indian Street Food in the US and are primed for growth in 2015 and beyond...

Our food and concept is fresh, fast and bursting with flavor.   We offer contemporary food menus along with a large Gluten-Free, Vegan & Vegetarian menus. 

The Marketing Manager will be responsible for developing, implementing and tracking marketing programs that increase brand exposure and restaurant and food truck sales in the entire Bay Area.s. 

The Restaurant Marketing Manager will require a thorough understanding of business and marketing strategy and will become the Brand Ambassador for Curry Up Now in the Bay Area and beyond. This includes excellent communication skills with restaurant staff, vendors, food writers and bloggers, Newspapers, local businesses and the community. It also requires the ability to project manage, multi-task and problem solve in a fast-paced environment.

JOB REQUIREMENTS

• Understand and communicate marketing strategy and objectives to the CEO, restaurant management and staff
• Partner with Restaurant & Food Truck Managers to plan and execute sales building activities that will build relationships, which will increase customer count, check average and outside sales
• Deploy web, social media, email, collateral, merchandise, and other communications effectively with corporate support team
• Coordinate partner, community, vendor relationships, and charitable donations
• Establish goodwill and build relationships within the community and with the restaurant’s overall fast casual, QSR food concept
• Identify and capitalize on strategic partners that complement the restaurant brand
• Plan and execute marketing events in coordination with restaurant
• Collect and analyze data to improve marketing programs
• Assists and/ or completes additional tasks as assigned
• Must clearly be able to demonstrate growth in sales as a result of marketing efforts

OTHER REQUIREMENTS

• Bachelor’s degree in Marketing, or similar discipline
• 2-5 years professional experience in Marketing, Public Relations, Sales, Advertising, or Publishing with a demonstrated track record of driving results
• Industry experience in managing/ marketing fast casual restaurant concepts is a  big plus
• Opening experience preferred
• Must possess an entrepreneurial spirit and be creative and innovative with marketing approaches
• Proof of eligibility to work in the United States
• Valid Driver’s License
• Maintain a professional, neat and well-groomed appearance adhering to Company standards
• Proficient in Windows Office, Microsoft Office, Mac OSX, Powerpoint
• Knowledge of online technology and implementation with particular interest in blogs, social networks, virtual worlds, wiki’s, mobile and other emerging trends- including but not limited to Facebook and Twitter, Instagram, and Wordpress etc.
• Superior knowledge of Social Media landscape, networks, toolsets
• Management of a professional blog for an organization and/or business

REQUIRED SKILLS

• Ability to assess business goals, market requirements, customers, challenges, and opportunities within the area and input that knowledge into the creation of programs, etc.
• Must be innovative, organized, efficient and able to prioritize multiple projects while working with a team
• Ability to effectively communicate with all levels of an organization
• Strong work ethic and self-starter who is a team player and comes with a can-do attitude
• Exceptional analytical and organizational, interpersonal and written communication skills
• Ability to present self professionally at all times
• Excellent time management and organizational skills
• Detail oriented, self-motivated with a strong ability to multi-task
• Ability to work creatively, independently and with a strong attention to detail
• Dedication to providing exceptional customer service
• Ability to maintain a high level of confidentiality
Ability to communicate effectively in the English language, both verbally and in writing with staff and the general public
• Ability to write reports, business correspondence, and procedure manual
• Ability to demonstrate a positive attitude at all times
• Ability to keep an open and objective view
• Ability to listen empathetically and be respectful at all times
• Ability to communicate assertively
• Ability to maintain composure and stay focused
• Ability to maintain personal integrity
• Ability to work as a team, handle various projects at one time, lead others, delegate, follow up and make accurate decisions
• Ability to communicate with employees and guests
• Ability to handle a fast-paced, busy, and somewhat stressful environment, and work under pressure and meet deadlines

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills.