Senior Marketing Manager

This Opportunity

At WSP, we are driven by inspiring the right people to be part of our future-focused business objectives. Our devotion to teamwork helps us build communities and expand our skylines. Anything is within our reach and yours as a WSP employee. Come join us and help shape the future!

We are looking for a dynamic Senior Marketing Manager to join our Strategic Growth Team (SGT). This role can be based in any one of our Northern California offices, including San Francisco, Oakland, Sacramento, or San Jose.

The Senior Marketing Manager is a key player in supporting our firm’s continued growth through business development and marketing services excellence. Our ideal candidate will bring experience in the A/E/C and leadership of marketing teams. We are looking for someone that is collaborative, can influence and inspire others, and brings a deep understanding of pursuit leadership, client engagement, and proposal best practices. The right candidate will be an empathetic leader who builds community through positivity and who can bring home the win!

The Senior Marketing Manager works with district marketing leadership, business line and district management to drive successful pursuit, proposal and marketing activities across the district. This position will lead a team of marketing professionals and provide mentoring, training and proactive problem solving to guide our team as market-best pursuit and proposal coordinators and managers.

Your Impact

• Develop a world-class team of district marketing professionals through mentoring, training, sharing best practices, and challenging individuals to deliver their best work.


• Lead and maintain pursuit capture plans, including executing marketing efforts on large, complex pursuits. Work closely with Technical Champions to drive pre-positioning and pursuit readiness efforts, including partnering with national resources to drive WSP’s sales approach, providing business intelligence on clients, competitors and WSP. 


• Lead and oversee proposal activities, including leading proposal teams, managing proposal schedules and deadlines, developing proposal outlines, crafting win themes, coaching, and working in partnership with the pursuit champion to monitor the progress of proposals.


• Collaborate with technical staff and write/review/edit original content for clarity, compliance and key messages. 


• Work with graphic design staff to plan and produce materials ensuring all proposal materials are effectively communicating the strategic vision identified for a given pursuit.


• Lead pursuit teams during the interview phase, including slide development and organization of rehearsals and coaching.

Why Should You Apply: 

WSP's Strategic Growth Team is a national group of collaborative and innovative problem solvers who frequently work across districts and regions to secure the win, leveraging the expertise of the broader organization.

As a continually expanding firm, WSP offers ambitious, self-starters an incredible opportunity for career development and growth. Training is an essential component of our culture, making it an excellent environment for the lifelong learner.

Furthermore, WSP provides a comprehensive suite of benefits including medical, dental, vision, disability, life, and retirement savings focused on a providing health and financial stability throughout the employee’s career. WSP operates a hybrid work environment where employees are encouraged to find work-life balance in many ways, including working in the office 2-3 days per week to build connections, with the option of working remotely the other days.

Who You Are

Required Qualifications

• 10+ years of extensive experience in pursuit development in the A/E/C industry.


• Excellent communicator with strong critical thinking, marketing strategy development, group facilitation, and team building skills. 


• Possess a strategic mindset, sound judgment and the ability to develop and manage strategic capture plans


• Strong leadership skills to build trust and influence others and work with all levels of management 


• Experience leading teams and developing professionals while providing targeted and immediate feedback to facilitate their best work


• Superior organizational, time management and interpersonal skills


• Strong personal initiative and problem-solving skills


• Proficiency in Microsoft Office (Word, PowerPoint, Outlook and Excel), Adobe Creative Suite (InDesign), Bluebeam, PleaseReview and other collaboration applications 


• Bachelor’s degree in marketing, communications, business, journalism, or closely related field


• Exercise responsible and ethical decision-making regarding company funds, resources and conduct and adhere to WSP’s Code of Conduct and related policies and procedures

WSP Benefits

WSP provides a comprehensive suite of benefits focused on a providing health and financial stability throughout the employee’s career. These benefits include coverage related to medical, dental, vision, disability, and life; retirement savings; paid sick leave; paid vacation (or other personal time); paid parental leave; and paid time off for purposes of bereavement, voting, and/or attendance at naturalization proceedings. 
Compensation

Expected Salary (all locations): $130,000 - $185,000

WSP USA is providing the compensation range that the company in good faith believes it might pay and offer for this position, based on the successful applicant’s education, experience, knowledge, skills, abilities in addition to internal equity and specific geographic location. WSP USA reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant’s sex or other status protected by local, state, and/or federal law.

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